Purista is a treatment which works to inhibit bacterial growth, based on polyhexamethylene biguanide hydrochloride (PHMB)[1]. The treatment is integrated into the product during manufacture and is produced and marketed by Arch Chemicals, Inc.
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Purista is mainly used in the clothing industry and in particular socks. The antimicrobial qualities mean that clothing will stay 'fresher', developing less odours than an untreated garment.